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Course launches by February 28, 2021

Course curriculum

  • 1

    Why blog?

    • Benefits and drawbacks of blogging

    • Styles of blogs

    • What style works best for preferred outcomes
  • 2

    Hallmarks of great content

    • Write for the web

    • Select pictures and graphics that propel the story

    • Attract attention with great headlines
  • 3

    Get your blog found: adding SEO

    • Why does adding SEO matter?

    • Choose tag words

    • Meta tag your images and graphics
  • 4

    Strategies to build a blogging presence

    • Share on social media channels

    • Post to community groups

    • Give presence n your website
  • 5

    Make it all work

    • Evaluate what blogs are resonating